That Girl Kombucha is a beverage brand that I created in late 2021, inspired by the trendy Tik Tok and Instagram aesthetic of the same name. A person described as "That Girl" seemingly has it all together – the perfect relationship, a dream apartment, an amazing career – all while maintaining an incredibly healthy lifestyle.

As one of today's most popular "health drinks," kombucha naturally comes to mind as a staple In the fridge of that girl. So I created a product with the intention of making consumers feel one step closer to achieving a similar sense of "perfection" in their own lifestyle.

In addition to the design of the physical cans, I created a set of coasters that each correspond with one of the drink flavors. There Is a kombucha flavor for everyone, no matter their mood, and associating particular adjectives with each color and flavor adds an extra bit of fun into the lighthearted, pastel branding